Amazon FBA vs FBM: Which is Best for Your Business as an Amazon Seller?
Selling on Amazon offers two main fulfillment options: Fulfillment by Amazon (FBA) and Fulfillment by Merchant (FBM). These choices shape how sellers manage their inventory and deliver products to customers. Most Amazon sellers (82%) use FBA, while a smaller portion (34%) use FBM.
FBA lets Amazon handle storage, shipping, and